The medicine costs what it costs. Membership does the rest.
Most telehealth brands quote one sticker price that quietly bundles markup, fulfillment, and consultation into a number you cannot verify. Pru splits it apart: medication is sold at cost, with zero markup on the medicine, and a flat $60/month membership funds the platform. You pay exactly what your prescription costs us, plus the membership. Nothing on top of the medicine.
Part one
Medication, at cost
Every peptide is passed through at cost: the pharmacy fill, the supplies, shipping, and the payment-processing fee it costs to move the money (3.5%, passed straight through). Your doctor consult is charged once per cycle. Pru takes zero profit on the medicine itself. The standard is a 3-month prescription, so here is exactly what a full 3-month cycle costs.
ExampleCompounded Semaglutide· GLP-1, Weight Loss & Metabolism
A 3-month cycle, at cost
Medication 3 vials · $40/mo$120
Shipping all 3 vials, one cold-chain shipment$19.95
Doctor consult once per cycle$20
Payment processing 3.5%, not profit$5.08
3-month total, at cost$165.03
That is $55.01/month across the cycle, because the one shipment and one consult are spread over 3 months. A single month on its own is $82.12, so buying the standard cycle saves you $27.11/month. For context, comparable telehealth plans start around $174/mo.
Worked example based on Compounded Semaglutide injectable (1 mL · 2.5 mg), one vial per month at a typical maintenance dose. Your actual price depends on the peptide, strength, and variant your physician prescribes, and your physician sets your dose and cadence during consultation. Final pricing is shown before checkout.
Part two
Pru Membership
$60/mo
Membership is the only thing Pru profits from, and it is what unlocks at-cost medication and your care team.
What membership includes
✓
Unlimited at-cost medication.Every prescribed peptide is passed through at cost: pharmacy fill, supplies, shipping, and consult, with zero markup on the medicine. Membership is how Pru keeps the lights on, not the medication.
✓
Unlimited clinician messaging.A direct line to your care team during your active protocol, with no extra charge.
✓
Proprietary support programs designed to optimize results.Pru's holistic programs (nutrition, training, habit, and recovery protocols) built to help your peptide work better.
✓
Personalized progress tracking.Track how you respond over time in one place, so you and your clinician can see what is working and adjust.
✓
Priority refill coordination.We coordinate refill timing with your physician before your current supply runs out. No protocol gaps.
Membership options
First month25% off
$45
first month, then $60/mo
3 months10% off
$162$54/mo effective
billed every 3 months
Annual20% off
$576$48/mo effective
billed yearly
First month is discounted to $45, then $60/month. Cancel anytime from your portal.
Your price over time
Transparent for the whole journey, not just month one
The standard prescription is 3 months: your vials ship together and your physician consult is charged once for the cycle, then spread across the months. Buying a longer cycle lowers the cost per month, because that one shipment and one consult cover more of it. Choose a length to see how it maps out.
$55.01/ month
3 months · $165.03 total · $27.11/mo less than buying one month at a time
What the $165.03 covers
Medication3 vials · $40/mo at cost$120
Shippingcold-chain, one shipment for the cycle$19.95
Doctor consultonce for the cycle$20
Payment processing3.5%, passed through · not profit$5.08
Total for 3 months$165.03
Mo 1ShipsConsult$82.12
Mo 2$123.58
Mo 3$165.03
One vial per month. All 3 ship together, so you pay shipping once. The running total is what you have paid by the end of each month.
Worked example: Compounded Semaglutide injectable (1 mL · 2.5 mg). The standard is a 3-month prescription; 1- and 2-month options are available. Vials shown assume one vial per month at a typical maintenance dose. Your physician sets your actual dose and cadence during consultation, which can change how long a vial lasts. Comparable figures for other U.S. telehealth brands start around $174/mo. Your actual price depends on the peptide, strength, and variant prescribed, and the full itemized total is shown before checkout.
Pricing questions
What does “at cost” actually mean?
It means Pru adds zero profit margin to the medication. The price you pay is the real cost stack: pharmacy fill, supplies, cold-chain shipping, your physician consult, and the payment-processing fee it costs to move the money (Stripe’s 3.5%, passed straight through). The membership, not the medicine, is how Pru makes money.
How much is membership, and is there a free trial?
Membership is $60 per month. There is no free trial. Your first month is discounted to $45, then it is $60/month, and you can cancel anytime from your portal.
What does a peptide actually cost per month?
It depends on the peptide, strength, and form your physician prescribes. Each product page shows a “from $X/mo, at cost” figure, and the full itemized price is shown before checkout. The worked example above shows exactly how a price is built up, and the journey view shows how it changes across a 1-, 2-, 3-, or 6-month cycle.
Why is a longer prescription cheaper per month?
The standard prescription is 3 months, and your vials ship together in one cold-chain shipment while your physician consult is charged once for the cycle. Spreading that single shipment and single consult across more months lowers the cost per month: a single month works out to $82.12, while the 3-month standard is $55.01/month. You can also buy 1- or 2-month packages if you prefer. A 6-month order simply ships again partway through, so the sealed vials never sit past their shelf life.
Do I pay for the medication before a physician reviews me?
No. You build a cart and complete a short medical intake, and a licensed physician reviews your profile before anything is prescribed or shipped. You only pay for medication that is actually prescribed.
See what your protocol would cost.
Browse the menu at-cost, or start your membership and let a physician confirm the fit. You only pay for what is prescribed.